What Is MOB4HIRE? We make mobile better!

Mob4Hire uses a crowd-services approach to help brands, mobile and tablet app developers, mobile market researchers, mobile advertisers and telecoms bring 4+ Star mobile experiences to life.

Mob4Hire provides quality assurance for everything mobile, with a global community of mobile enthusiasts covering thousands of device/carrier/country/OS versions combinations, including managed crowd services for functional and usability testing.

Mob4Hire's unique approach focuses on the user experience in real world situations. We inject user feedback into every aspect of the development cycle because the cost of functional and usability problems is high - from support costs for developers, MNOs and app stores to cost of loss of sales. The right user research and design collaboration can enhance mobile strategy, reduce creation and maintenance costs, increase initial and sustained user adoption and also provide a roadmap for future mobile properties.

Our flexible professional services team works with you to ensure you get the best possible outcome from our international community:

Create a mobile experience

• MOBSURVEY Mobile Surveys. Global Panels.

Improve a mobile experience

• MOBEXPERIENCE Mobile User Experience Usability Research
• MOBTEST Real World App Testing
• MOBSIMTEST How Well Do Your SIMs Roam?
• MOBSMSTEST Do Your SMS Messages Get There?

Measure a mobile experience

• MOBSTAR Certified Mobile User Engagement Metrics

These unique, fast and cost-effective products allows mobile app developers, marketers,product managers and market researchers to collect key marketing, functional testing and usability data from independent and representative uses in a truly mobile environment. This results in applications and websites that work better on the device they are intended (smartphone, tablet, reader, T.V.), reach the market faster, all at a fraction of the cost compared to the old-school approach to usability testing and research.

The testers (a.k.a. "Mobster") are a combination of different types of people; those living a mobile lifestyle, Quality Assurance professionals, and MobPro's (professional firms that can help out with a variety of localized services). They get paid to do projects; the results are significantly better than relying on free-source testing communities, email support systems and one line user reviews in app stores."

Fortune 5000 brands are facing a signicant shift in the way the communicate and engage with their target consumers. There were more smartphones sold in Q4, 2010 than P.C.'s around the world. Product Managers and Market Research teams in Fortune 500 Brands can use Mob4Hire to conceive and market test ideas and projects both as they relate to mobile ad campaigns, engagements and mobile extensions of existing product lines. Agencies, consultants and system integrators that serve Fortune 5000 brands can join our MobPartner program to take advantage of our unique tool set of services.

Telcos, manufacturers, and O/S platform vendors can benefit from Mob4Hire's unique services including app review boards and the MOBSTAR CERTIFIED program as part of their app approval process ensuring only the best apps reach the end-user. Network operators can save quality assurance costs by using the Mob to perform local tasks; for example, our popular MOBSIMTEST product reduces field testing costs for SIMs in many countries and carriers by distributing them to local Mobsters -- eliminating travel/rental costs.

Having the MOBSTAR CERTIFIED logo on a mobile product or service means that it is a high-quality premium product with exceptional growth potential. A MOBSTAR rating reflects the users' overall loyalty toward the how a business's app or web mobile experience. Specifically, the MOBSTAR rating indicates how much people will recommend it, what they will say about it; all of which leads to more downloads from repeat business / word-of-mouth through viral and social media.

The Mob4Hire process works with all handset manufacturers including Motorola, Samsung, Apple, Nokia, Sony-Ericsson, HTC, LG, RIM(Blackberry), Palm, BenQ-Siemens, Sharp,Audiovox, ZTE and many others on most GSM and CDMA networks. Of course, since the Mob is made up of all the most popular handsets, we also support all the platforms: Apple iOS, Blackberry, Symbian, Android, Windows 7, webOS, Bada, Meego, etc..., and many different network operators, too. Of course, we support original development on all platforms, and our community is very adept at porting as well.